about basmati rice

Called “The Prince of Fragrance” or even “The Perfumed One,” Basmati has a unique aroma and a delicate nutty taste. Respected and celebrated for centuries by the locals as well as Moghul Emperors, it is being consumed on a much wider scale today across Europe, America and the Middle East. Basmati originally hails from the foothills of the Himalayas in Northern India & Pakistan. As you read on, you’ll probably realise why Basmati rice should be chosen over long grain rice, any given day.

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